# When the library does not fit the brief, we build the game.

A KBC-style quiz show, a branded Pacman, Snakes and Ladders, or a two-player AI image challenge: each is designed in your colours and content. It runs on the same engine as the games library, so sign-in, timers, scoring, leaderboards and operator controls are already in place. Every custom game is built per event and scoped with your team.

Built per event

[Book a demo](https://sociana.in/contact/)[See pricing](https://sociana.in/pricing/)

Illustration

9:41

Brand Quest

Round 2 of 3 · live now

Brand Quest

Your brand’s characters and questions. Fastest correct answers score most.

Question 4 of 100:12

Which of our product lines launched first?

AClassicBZest+40CFresh MintDUltra

320Your points

#7Your rank

1Lifeline left

Leaderboard · this round

1Team Saffron1,240

2Team Indigo1,105

3Team Marigold980

Illustration of a custom branded game round

## Your brand, not a template

Characters, questions and artwork come from your brief.

## Scores land in one place

Points flow into the unified leaderboard beside quizzes, polls and steps.

## Shorter build

Identity, scoring and moderation are reused, so effort goes into the game itself.

How it works

## How it works

1. 1  
### Share the brief  
Audience, message and the moment in the programme where the game should land.
2. 2  
### Agree scope and timeline  
We confirm the game, content, any AI behaviour and the build time before work starts.
3. 3  
### Play at the event  
Participants play in the app; operators control rounds and scores go to the leaderboard.

In your admin panel

### What your team controls during a round

Custom games plug into the same occasion as everything else, so organisers run them from the tools they already use.

- Start, stop and reset live rounds
- Moderate entries before they show
- Points post to the same leaderboard as every other game
- Content and branding scoped to the occasion or a group

Illustration

Points, ranks and rewards

### Every action earns. The leaderboard ranks. The store pays out.

1. 1  
Guest app  
#### Play, vote, walk, scan  
Games, polls, steps, check-ins and posts all earn points.
2. earn
3. 2  
Leaderboard  
#### One ranking  
Overall, by team, by day or by activity. Staff can be excluded.
4. rank
5. 3  
Reward store  
#### Spend wallet points  
Wallet points are separate from rank, with stock and per-person limits.
6. redeem
7. 4  
Reward counter  
#### Staff scan to hand over  
Redemption is confirmed by QR and logged.

Fits these occasions

## Where it earns its place

[Dealer & partner meets](https://sociana.in/event-types/dealer-and-partner-meets/)[Employee programmes](https://sociana.in/event-types/employee-programmes/)[Product launches & roadshows](https://sociana.in/event-types/product-launches/)[Sales kickoffs & R&R nights](https://sociana.in/event-types/sales-kickoffs/)

Works with

## Pairs well with

[Games library](https://sociana.in/features/games-library/)[Leaderboards](https://sociana.in/features/unified-leaderboard/)[Quizzes](https://sociana.in/features/live-quizzes/)[Treasure hunts](https://sociana.in/features/treasure-hunts-qr-and-ar/)

Included in

### Participation & Rewards

Make people play, score and come back.

up to 1,000 people14–21 days

From ₹2,25,000 per event, plus GST

[Get a quote](https://sociana.in/contact/)[All packages](https://sociana.in/pricing/)

FAQ

## Common questions

How long does a custom game take?

It depends on the game. Because sign-in, scoring and leaderboards already exist, we agree a timeline per brief before we start rather than quote a fixed number.

Is a custom game included as standard?

No. Each custom game is built per event and scoped with you. The games library covers ready formats such as trivia, bingo and puzzles.

Can a game run as a monthly series?

Yes. For recurring programmes the same engine can run a series of games across the year.

Do you provide booths or screens?

No. Games run on participants’ phones and, where you plan it, on your venue screen. Hardware is arranged by your AV team.

## Bring us the game idea.

Tell us the brief and the moment. We will tell you what we can build, how long it takes and how it scores.

[Book a demo](https://sociana.in/contact/)[Talk on WhatsApp (opens WhatsApp in a new tab)](https://wa.me/919145897433?text=Hi%20Sociana%2C%20I'm%20looking%20at%20the%20Custom%20branded%20games%20page%20%28%2Ffeatures%2Fcustom-branded-games%2F%29%20and%20would%20like%20to%20know%20more. "WhatsApp · replies Mon–Sat, 10:00–19:00 IST")

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Canonical: https://sociana.in/features/custom-branded-games/
Publisher: Sociana by Alien Brains Private Limited (https://sociana.in/)