Pricing explained
SocianaSwapcard pricing explained: what is published, what is quoted, what it adds up to
Swapcard does not publish a price. Starter, Professional and Enterprise tiers are priced as licence fees with per-user rates for attendees and exhibitors, tiered by event size; the price cells on the page show a dollar placeholder rather than a figure. Add-ons cover extra attendees, white-label app, floor plan, hardware and the AI meeting generator. A worked estimate is not derivable.
Swapcard is built for exhibitions and conferences with matchmaking and exhibitor tools, and an India sales presence is reported.
What is published
Swapcard pricing in 2026: what is published and what is not
Quote-only. Starter, Professional and Enterprise tiers are priced as licence fees with per-user rates for attendees and exhibitors, tiered by event size. Add-ons cover extra attendees, white-label app, floor plan, hardware and the AI meeting generator. Price cells show a dollar placeholder rather than a figure.
No figures are published on the page we checked.
Source: swapcard.com pricing page · checked 19 Oct 2026. Where the summary says a figure comes from a third party, we have not verified it on the vendor's own page.
Worked estimates
Typical cost at 300, 1,000 and 3,000 attendees
| Attendees | Estimate | Basis |
|---|---|---|
| 300 | Not derivable from published pricing | Licence and per-user rates are not published; the pricing page shows a dollar placeholder. |
| 1,000 | Not derivable from published pricing | Licence and per-user rates are not published; the pricing page shows a dollar placeholder. |
| 3,000 | Not derivable from published pricing | Licence and per-user rates are not published; the pricing page shows a dollar placeholder. |
Scroll the table sideways to see every column.
Dollar figures are converted at 87 rupees to the dollar, the rate used in our research on 19 Oct 2026. Estimates exclude GST, other taxes and bank or card charges. They are arithmetic on published units, not quotes.
Hidden costs and add-ons
- Per-user rates for attendees and exhibitors mean cost rises with both.
- Extra attendees, white-label app, floor plan, hardware and the AI meeting generator are add-ons.
- Tiers are by event size.
- Billed in US dollars; no rupee pricing is shown.
"Not published" means we could not find it on the vendor page on 19 Oct 2026; it is not a claim that the vendor hides it.
What the sourced notes say about Swapcard
- AI matchmaking, exhibitor tooling and meeting scheduling are the core of the product, built for trade shows and associations. source
- One of the most detailed security pages in the category: SOC 2 Type II, ISO 27001:2022 with a certificate number, PCI DSS v4.0 and an A rating from Security Scorecard. source
- Exhibitor Center with lead qualifiers, package tiers and approval workflows, plus the Swapcard Go hardware line. source
- Claims 15,000 events supported and 700,000 meetings booked (vendor-reported, 19 Oct 2026). source
Vendor pages and dated third-party sources, as recorded in our comparison. We do not aggregate review scores into our own rating.
For Indian buyers
Is Swapcard worth it for Indian buyers?
Swapcard is built for exhibitions and conferences with matchmaking and exhibitor tools, and an India sales presence is reported. The public site shows no rupee pricing, GST workflow or India support hours; its AI attendee assistant can be reached on WhatsApp (checked 24 Oct 2026). It is worth a quote for large exhibitions where networking and exhibitor profiles are the centre of the event. For smaller Indian shows, the per-user structure and add-ons make total cost hard to predict until you have a written quote.
- Rupee billing
- Not listed
- WhatsApp provider
- Listed
- Support hours
- Remote-first global team; no India support hours listed
- Note
- An India sales presence is reported; the public site shows no rupee pricing or GST workflow. Its AI assistant is available on WhatsApp (checked 24 Oct 2026).
Worth it when
Swapcard fits
- large trade shows and associations where exhibitor ROI and AI matchmaking drive the budget
- organisers who need documented security attestations and hardware for onsite scanning
Less of a fit when
Look elsewhere if
- a 20 to 200 stall fraternity expo that needs exhibitor scans, hospitality and games in one rupee-priced app
- closed corporate or wedding audiences where per-user pricing penalises scale
Sociana, for reference
How Sociana prices by comparison
Sociana is our product. It prices per occasion in rupees, with GST extra, and publishes “from” bands rather than a calculator-style total.
per event
Event & Hospitality
From ₹1,40,000 + GST. Price moves with travelling guests and hospitality items per guest and headcount above 500 (₹18 per extra person up to 2,000).
per event
Participation & Rewards
From ₹2,25,000 + GST. Price moves with headcount above 1,000 (₹18 per extra person up to 2,000, then ₹10) and reward fulfilment, passed through at cost plus 10% handling.
Bands are starting points; the exact figure is quoted after a short brief. See Sociana pricing for the full list. Sociana is not the right fit for pure webinars, venue sourcing or dues-based membership management.
FAQ
Swapcard pricing: questions
Does Swapcard publish its prices?
No figures are published. Quote-only. Starter, Professional and Enterprise tiers are priced as licence fees with per-user rates for attendees and exhibitors, tiered by event size. Add-ons cover extra attendees, white-label app, floor plan, hardware and the AI meeting generator. Price cells show a dollar placeholder rather than a figure. Source: https://www.swapcard.com/pricing, checked 19 Oct 2026.
How much does Swapcard cost for 300, 1,000 or 3,000 attendees?
Not derivable from published pricing. Licence and per-user rates are not published; the pricing page shows a dollar placeholder. Ask Swapcard for a written quote at your attendee count and list every add-on you need.
Does Swapcard bill in rupees with GST?
As of 19 Oct 2026, Swapcard does not list it for rupee billing and lists it for a WhatsApp provider. An India sales presence is reported; the public site shows no rupee pricing or GST workflow. Its AI assistant is available on WhatsApp (checked 24 Oct 2026). Ask which entity invoices you, in which currency, and how tax is shown.
Does Swapcard charge exhibitors separately?
The pricing page describes per-user rates for attendees and exhibitors, tiered by event size, but shows a dollar placeholder rather than a figure. Ask whether exhibitor rates are included in the licence or billed on top, and request a written quote at your expected exhibitor count.
Keep reading
Spotted an error? Report a correction or email hello@sociana.in; we correct or reply within 5 working days. Swapcard is a trademark of its owner; Sociana is not affiliated with, endorsed by or sponsored by it.
Want a rupee quote to compare?
Send the event, the guest count and the dates. We will quote in rupees with GST and say plainly if another tool fits better.