Neutral comparison

Eventbrite vs Zoho Backstage: which fits your 2026 programme?

Zoho Backstage has a free tier and 0 percent commission plans inside the Zoho suite; Eventbrite earns on ticket fees and offers discovery.

Which to pick

Pick Eventbrite for public, ticketed events that need consumer discovery and self-serve sales. Pick Zoho Backstage for Zoho-suite SMBs, universities and associations that want a self-serve event tool inside their existing stack.

Facts as of 19 Oct 2026Published by Sociana, which sells a competing product and is not affiliated with either vendorReport a correction

Who should pick which

Fit at a glance

Pick Eventbrite when

Eventbrite

  • public, ticketed events that need consumer discovery and self-serve sales
  • small organisers who want free ticketing for free events

Sociana vs Eventbrite

Pick Zoho Backstage when

Zoho Backstage

  • Zoho-suite SMBs, universities and associations that want a self-serve event tool inside their existing stack
  • organisers who need a free plan or 0 percent commission ticketing

Sociana vs Zoho Backstage

Sources and dates (2)

Zoho Backstage has a free tier and 0 percent commission plans inside the Zoho suite; Eventbrite earns on ticket fees and offers discovery. Zoho teams lean Backstage; public ticket sellers lean Eventbrite.

At a glance

Facts as of 19 Oct 2026; publisher: Sociana. Eventbrite: San Francisco, California, USA. Zoho Backstage: Chennai, Tamil Nadu, India. “Not listed” means not found on the vendor’s site that day.

What each is best at

Eventbrite

  • Discovery and audience: a consumer marketplace with about 89 million monthly users and 270 million tickets (vendor claims). (source)

Zoho Backstage

  • Zoho brand trust, a free plan and 0 percent commission ticketing, with a currency selector for USD, INR, EUR and GBP. (source)

Comparison table: 12 rows

Dimension Eventbrite Zoho Backstage
Pricing Published (US). (source) Published in US dollars, billed annually: Free (100 attendees per event), Essentials 99, Premium 208 and Ultimate 416 dollars a month, or pay per event at 299, 599 and 1,499 dollars. Ticketing carries 0 percent commission; extra attendees are 0.50 dollars each and local taxes such as GST are added. (checked 24 Oct 2026) (source)
Attendee app Platforms: iOS, Android, Web. (source) Platforms: iOS, Android, Web. (source)
Networking Not listed. (source) Partly: listed on zoho.com; no detail recorded (checked 19 Oct 2026). (source)
Gamification Not listed. (source) Not listed on zoho.com/backstage as of 19 Oct 2026. (source)
Hospitality Not listed. (source) Not listed on zoho.com/backstage as of 19 Oct 2026. (source)
Check-in Yes: The Organizer app scans tickets and checks attendees in. (source) Yes: Badge design, a check-in app and kiosks are listed. (source)
Polls Not listed. (source) Yes: listed on zoho.com; no detail recorded (checked 19 Oct 2026). (source)
Exhibitors Not listed. (source) Yes: Sponsors and exhibitors, with lead capture on Premium and above. (source)
Rupee billing Rupee billing was not verified. (source) Partly: the currency selector includes INR and local taxes such as GST are added (checked 24 Oct 2026). (source)
WhatsApp Not listed. (source) Partly: Zoho documents WhatsApp for event communication: automated updates and broadcasts to participants with approved templates. WhatsApp OTP login is not described. Checked 24 Oct 2026. (source)
Support model Managed or account support: 24/7 chat for paid events (US-led). (source) Managed or account support: Zoho support. (source)
Status and ownership Eventbrite became a private company on 10 Mar 2026 when Bending Spoons completed its purchase, and still operates its marketplace. (source) Zoho Backstage launched in 2018 and is part of Zoho Corporation. (source)

Eventbrite vs Zoho Backstage pricing

Budget lens: Eventbrite publishes prices (from 3.7% + 1.79 US dollars per ticket); Zoho Backstage publishes prices (from 99 US dollars a month billed annually). No like-for-like total has been run.

Where they differ

  • WhatsApp: only Zoho Backstage lists it (partly); Eventbrite shows nothing we could confirm.
  • Attendee app: only Zoho Backstage lists it (Platforms: iOS, Android, Web); Eventbrite shows nothing we could confirm.
  • Networking: only Zoho Backstage lists it; Eventbrite shows nothing we could confirm.
  • Polls: only Zoho Backstage lists it; Eventbrite shows nothing we could confirm.
  • Exhibitors: only Zoho Backstage lists it (Yes: Sponsors and exhibitors, with lead capture on Premium and above); Eventbrite shows nothing we could confirm.
  • Both list: check-in, managed support.
  • Neither confirmed on the pages we read: gamification, hospitality.

Who should choose which

Choose Eventbrite for public, ticketed events that need consumer discovery and self-serve sales. No single row on public pages separates it from Zoho Backstage.

Choose Zoho Backstage when your brief leans on attendee app, networking, polls, exhibitors, where Eventbrite showed nothing we could confirm.

Where Sociana fits

Sociana is our product. We are independent of the Zoho suite and have no marketplace; we fit a ticketed occasion that continues as a branded app with My Stay and pickups and WhatsApp campaigns.

FAQ

How do Eventbrite and Zoho Backstage pricing compare?

They differ in shape before size. Eventbrite: published. Zoho Backstage: published. Checked 19 Oct 2026; compare quotes on one scenario.

Who is Eventbrite for, and who is Zoho Backstage for?

Eventbrite: public, ticketed events that need consumer discovery and self-serve sales. Zoho Backstage: Zoho-suite SMBs, universities and associations that want a self-serve event tool inside their existing stack. Public pages differ most on attendee app.

Do Eventbrite or Zoho Backstage support rupee billing, GST invoices and WhatsApp?

Eventbrite was not verified for rupee billing and does not list WhatsApp; Zoho Backstage offers INR in its currency selector and documents WhatsApp event messaging. GST invoicing could not be confirmed from public pages.

What do people use instead of Eventbrite and Zoho Backstage?

See Eventbrite alternatives and Zoho Backstage alternatives, or Best event apps for small events.

Sources and disclosure

Publisher: Sociana, a competing vendor unaffiliated with Eventbrite or Zoho Backstage; both names belong to their owners. Corrections: report a correction or email hello@sociana.in; we correct or reply within five working days.

Comparing event platforms for India?

Tell us the event, the guests and the date. We will say plainly whether Sociana suits it, and point you elsewhere if it does not.