Glue Up is for chambers and associations needing dues and a member CRM; Hubilo is now reached through VirtualPro and is virtual-first. Their jobs barely overlap, so start from your membership model.
At a glance
Facts as of 19 Oct 2026; publisher: Sociana. Glue Up: United States (per its FAQ), with offices including Beijing. Hubilo: Founded in Ahmedabad; later San Francisco; now reached through VirtualPro (Brandlive). “Not listed” means not found on the vendor’s site that day.
What each is best at
Glue Up
- A real association management system: CRM, memberships, finance, invoicing, CPD credits, community and a member app in one suite. (source)
Hubilo
- Hubilo was India-founded in 2015 and raised 125 million dollars in 2021, so its former Indian enterprise customers know the product. (source)
Comparison table: 12 rows
| Dimension | Glue Up | Hubilo |
|---|---|---|
| Pricing | Published as ranges. (source) | Hubilo no longer sells under its own name. (source) |
| Attendee app | Platforms: iOS, Android, Web. (source) | Platforms: Web. (source) |
| Networking | Partly: A community product and a member directory. (source) | Partly: Networking rooms are listed. (source) |
| Gamification | Not listed on glueup.com as of 19 Oct 2026. (source) | Not listed on virtualpro.com as of 19 Oct 2026. (source) |
| Hospitality | Not listed on glueup.com as of 19 Oct 2026. (source) | Not listed on virtualpro.com as of 19 Oct 2026. (source) |
| Check-in | Not verified in our review as of 19 Oct 2026. (source) | Not listed on virtualpro.com as of 19 Oct 2026. (source) |
| Polls | Partly: Surveys are listed. (source) | Yes: Q&A and polls are listed on the VirtualPro feature blocks. (source) |
| Exhibitors | Not verified in our review as of 19 Oct 2026. (source) | Not verified in our review as of 19 Oct 2026. (source) |
| Rupee billing | No rupee billing was found. (source) | No rupee billing was found. (source) |
| Not listed on glueup.com as of 19 Oct 2026. (source) | Not listed on virtualpro.com as of 19 Oct 2026. (source) | |
| Support model | No managed-delivery team or local support hours are listed on the vendor site as of 19 Oct 2026. (source) | Managed or account support: Full production, run-of-show and scripts are priced services. (source) |
| Status and ownership | Glue Up was in market with published price ranges on 19 Oct 2026. (source) | hubilo.com redirected to virtualpro.com (a Brandlive platform) on 19 Oct 2026. (source) |
Glue Up vs Hubilo pricing
Budget lens: Glue Up publishes prices (from 3,000 to 6,500 US dollars a year); Hubilo publishes prices (from 15,000 US dollars a year). No like-for-like total has been run.
Where they differ
- Attendee app: only Glue Up lists it (Platforms: iOS, Android, Web); Hubilo shows nothing we could confirm.
- Support model: only Hubilo lists it (Managed or account support: Full production, run-of-show and scripts are priced services); Glue Up shows nothing we could confirm.
- Both list: networking, polls.
- Neither confirmed on the pages we read: gamification, hospitality, check-in, exhibitors, WhatsApp, rupee billing.
- Not verified for at least one of them: attendee app, check-in, exhibitors, managed support.
Who should choose which
Choose Glue Up when your brief leans on attendee app, where Hubilo showed nothing we could confirm.
Choose Hubilo when your brief leans on support model, where Glue Up showed nothing we could confirm.
Where Sociana fits
Sociana is our product. We have no dues or membership CRM, so Glue Up covers that; we help the physical conference day with group-scoped content and My Stay and pickups.
FAQ
Is Glue Up cheaper than Hubilo?
We cannot say. Glue Up pricing was published with figures and Hubilo pricing was published with figures on 19 Oct 2026; get a written quote from each.
Which is better for my event, Glue Up or Hubilo?
Test the row your event depends on most. The clearest gap on public pages is attendee app.
Do Glue Up or Hubilo support rupee billing, GST invoices and WhatsApp?
Glue Up shows no rupee billing and does not list WhatsApp; Hubilo shows no rupee billing and does not list WhatsApp. GST invoicing could not be confirmed from public pages.
What do people use instead of Glue Up and Hubilo?
See Glue Up alternatives and Hubilo alternatives, or Best event apps in India.
Sources and disclosure
Publisher: Sociana, a competing vendor unaffiliated with Glue Up or Hubilo; both names belong to their owners. Corrections: report a correction or email hello@sociana.in; we correct or reply within five working days.