Branded app in detail
Clients rarely ask for an event app in the abstract; they ask for our own app. A branded app is exactly that: a store-listed installation with the client's name, icon, splash screen and colours, powered underneath by the shared Sociana Engine. It can be a single-event app, built for one occasion and typically published under its own listing, or a multi-event app that hosts many occasions and lets people join each by code or QR. Agencies and associations favour the second model because one installation, submitted to the stores once, serves every client or conference that follows. Store submission is part of the delivery timeline rather than an instant publish, so it is planned alongside configuration and content. What the participant sees, from welcome screen to bottom tabs, comes from Look and layout settings rather than custom code, which keeps launch inside the typical ten-day delivery pattern.
How Sociana uses it
Each app is a branding and routing layer over the Sociana Engine. Look & layout controls the splash, home tiles, icons, tabs and welcome; the app then exposes one occasion or a list of them.
Example
An agency-branded app exposes each client occasion by code or QR, with per-occasion branding applied after the guest joins.