Engagement score in detail
A single score is attractive to leadership and dangerous without discipline. Sociana treats the engagement score as a written model rather than a magic figure. The organiser chooses which signals count, assigns each a weight suited to the occasion type, and records the denominator for each signal. A conference might weight session check-ins and feedback heavily, while an offsite leans on games and scavenger-hunt completion, and an employee programme counts submissions and review turnaround. Because the inputs are already captured in separate modules, the composite can be rebuilt after the occasion and compared across occasions of the same type. The score is only as honest as its weights, so the weights belong in the report alongside the result. Sociana's own planning material includes a workbook that holds weighted score models by occasion type; the score is a communication device, while the underlying participation rates remain the underlying data.
How Sociana uses it
The score is assembled from module records available through reports and exports. It is a derived reporting construct rather than a built-in universal ranking, so state weights and denominators with it.
Example
A leadership programme owner compared two cohorts using the same published weights, rather than comparing raw activity counts.