Event gamification in detail
At an event, the behaviours worth rewarding are particular: arriving on time, visiting sessions, answering polls, scanning stalls, meeting people, giving feedback, posting memories. Event gamification attaches scores and recognition to those behaviours. In Sociana this typically means a unified leaderboard fed by attendance, polls, games, scans and feedback; optional wallet points for a reward counter; badges for milestones; and playable activities such as trivia, bingo, treasure hunts and custom branded games. The design questions are about proportion. A leaderboard dominated by one game teaches participants to skip the rest of the programme, so weights and caps matter. Visibility matters too: showing the board on a venue screen sustains energy, while a hidden board is just a database. Group-first design lets teams or delegate categories compete without leaving the shared app, and staff exclusion keeps the ranking credible. Measure success through participation rate, not points issued.
How Sociana uses it
Event gamification combines the games library, attendance rules, scanning and the unified leaderboard. Weights and caps are configured per occasion; venue screens show the board.
Example
A partners meet combined bingo, trivia and a Who-Am-I game with a shared leaderboard across the two days.