Tickets
Three ticket types with prices, caps and sale windows, paid through Razorpay into the promoter's own account, with a GST invoice for every buyer who wants one.
Illustrative scenario · Festivals & cultural events
How we would run a 5,000-ticket city music festival with QR gates
An illustrative plan, not a festival we have run: how Sociana would sell 5,000 tickets for a two-day city music festival and run the gates on QR. Buyers pay in the browser, get a pass with their own QR, and staff phones scan it at three gates with rules for zones, re-entry and time windows. Money settles to the organiser's own gateway account, and the gate team sees a live count of who is inside.
Illustrative scenarioAn open ground in a metro city, three gatesTwo evenings, 4 pm to 11 pm5,000 tickets across three ticket typesFestivals & cultural events
Hero screens: Real screen from APMI Conference: Payment gateway, contact details · Real screen from enGen X: Me, personal QR and My Attendance · Real screen from enGen X: Scanner, Entry and Merchandise counters.
The brief
A promoter plans two evenings of indie and Bollywood acts on an open ground: 5,000 tickets split into General, Fan Pit and a small Lounge allocation, with a few hundred free passes for sponsors and press. Last year they sold through a marketplace that took a cut of every ticket and gave them a CSV the night before. Entry ran on printed lists and a rubber stamp, and the Fan Pit filled with people who had paid for General.
The plan moves the sale to their own checkout and the gates to QR. Buyers do not need the app to buy or to enter; the pass works from the browser. Those who install it get the line-up, the map, set-time changes and the food counters. Each gate scans with rules, so a General pass simply does not open the Fan Pit, and a pass that left the ground can come back only if re-entry is on for that ticket type.
Modules
What we would switch on, and why
Each module exists in the platform today. Where a public screen exists, it comes from another Sociana app and is captioned with that app's name.
Web flows
Checkout runs in the browser from an Instagram link, so a buyer who never installs anything still gets a pass and still counts.
Concept, not a screenshot
Checkout · Day 1 + Day 2
- General · 2 days
- Fan Pit · 2 days
- Pay with UPI, card or netbanking
Entry pass
One QR per ticket that zooms to full screen at the gate. A group booking holds one pass per person, so friends can arrive separately.
QR attendance
Each gate is a scan point with rules: zone, time window, re-entry on or off, and a block on any ticket whose payment has not cleared.
Agenda
Set times per stage, with Live and Up Next, and a poster version for people who just want to screenshot it.
Notices & countdown
Countdown to gates opening, then a pinned card for anything that changes: a delayed headliner, a closed gate, rain plans.
Venue maps
A ground map with gates, stages, water points, toilets and the first-aid tent, published as an image people can zoom.
Help desk & SOS
Lost-and-found, ticket problems and medical help as request categories, with the security control number one tap away.
Run plan
Day by day
Eight to one weeks before
Sell on your own checkout
- Early-bird General opens eight weeks out; Fan Pit opens after the line-up post.
- Sponsor and press passes issued free from the admin panel, each tied to a name.
- A daily sales export goes to the promoter; settlement lands in their gateway account.
Day before
Gate rehearsal
- Twelve staff phones signed in as scanners, two per lane, with a spare charged at each gate.
- Test scans on every ticket type, including a refused Fan Pit scan on a General pass.
Evenings 1 and 2
Gates from 4 pm
- Scans show green or red with the reason; the lane lead handles every red by hand.
- Inside count by zone visible to the promoter and the security lead.
- Set-time changes pushed to app users and pinned on Home.
The week after
Close the books
- Final settlement report, scan logs by gate and a buyer list the promoter owns.
Team
Who would do what
| Role | People | What they do |
|---|---|---|
| Delivery lead | 1 | Ticket types, rules and the gate plan with the promoter. |
| App and checkout build | 1 | Branding, checkout pages, line-up and map. |
| Gate leads | 1–2 | Train the promoter's gate staff and stand at the busiest gate on both evenings. |
| Gate staff | 12 (promoter's) | Scan on their own phones with a scanner role. |
Timeline
From order to wrap-up
- Ten weeks outTicket types, prices and rules agreed.
- Eight weeks outCheckout live; early-bird sale opens.
- Four weeks outApp on both stores with the line-up.
- Day beforeGate rehearsal with all scanners.
- One week afterSettlement and scan reports handed over.
For the organiser
What your team would see
Sales by ticket type
Sold and free passes per type and per day, with the money settling to your own account.
Inside right now
Entries and exits by gate and zone, so security knows when the Fan Pit is full.
Who bought
A buyer list you own and export from the admin panel, not a marketplace's CSV.
Risks
What could go wrong, and how we would handle it
Screenshots of one QR passed around.
A pass scans once per entry; a second scan of the same pass shows red with the time of the first.
Mobile data drops at the gate when 2,000 people arrive at once.
We test signal on the ground the day before and set up a dedicated router for the scanner phones at each gate.
Long queues at 7 pm before the headliner.
Two lanes per gate, staggered gate-open pushes, and a separate lane for Fan Pit and Lounge.
A payment is still processing when the buyer reaches the gate.
The scan is blocked with a clear reason and the lane lead checks the payment in the admin panel.
Price band
₹1,05,000 to ₹1,59,000 + GST
Built from the public price list on the Ticketed public events package. Your quote would be itemised against the same lines.
| Line | Low | High |
|---|---|---|
| Ticketing: Flex at 5,000 tickets, or Flat with a custom layout and websiteFlex ₹15 per ticket issued, capped at the Flat price; 0% commission on ticket value | ₹75,000 | ₹99,000 |
| On-site Sociana team, 1–2 people for 2 days₹15,000 per person per day | ₹30,000 | ₹60,000 |
| Band | ₹1,05,000 | ₹1,59,000 |
Billed on actuals, outside the band
- Payment-gateway charges on actuals (they can be passed to buyers)
- WhatsApp utility messages at ₹0.25 each and marketing messages at ₹1.1 each, on actuals
- Travel, food and stay for any on-site Sociana staff
Notes
- Sociana takes no percentage of ticket value on either plan; money settles to your own gateway account.
- All figures are list prices in rupees, exclusive of 18% GST.
- Price list valid until 31 Mar 2027; your quote is itemised against the same list within one working day.
Not in this plan
- Sociana is not a ticket marketplace and does not list your festival to the public; you sell from your own link.
- No printed badges or wristbands from the platform; the QR on the phone or a printout is the pass.
- No seat maps; zones are handled by ticket type.
Real events
Where these modules have already run
Customer stories from events we did run, which used the modules this plan relies on.
Questions
About this scenario
Has Sociana run a 5,000-ticket festival?
No. This page is an illustrative plan. The checkout, passes and scan rules it uses are modules in the platform today, and the screens shown come from other Sociana apps such as enGen X and the APMI conference.
Does Sociana take a cut of each ticket?
No. Sociana charges a per-ticket fee or a flat fee from the price list and no percentage of ticket value. Payments settle to your own gateway account, and gateway charges are on actuals.
Do buyers have to install the app to get in?
No. Checkout and the pass work in the browser. The app adds the line-up, the map and set-time updates for people who want them.
Planning something like this?
Send us your date, city and headcount. We will turn this plan into yours, with an itemised quote within one working day.