Launch
Your own branded app, fast.
From₹65,000
per event, plus GST
Up to 300 people7–10 days to go live
Product launches & roadshows
A launch with a countdown, a reveal and a guest list that turns up.
For product reveals, theme unveils and city roadshows. An invite-only app with a countdown on Home, the run of show and a personal QR at the door, plus notifications timed to the reveal and reels guests can share afterwards.
Who it is for
- Brand, sales and channel teams launching a product, a scheme or a new year’s theme to partners or staff.
- Roadshows that repeat the same launch across several cities.
- Launch teams who need to know who actually came.
The modules that matter
What a launch needs from the app.
Countdown on Home
The next event and a countdown, so guests know exactly when the reveal is.
Screen from HCCB Partners Meet 2026
Timed notifications
Reminders and reveals sent by group, at the minute you choose.
Screen from HCCB Partners Meet 2026
Run of show
Plenary, theme unveil and breakouts, each with its hall.
Screen from Lakshya 26
Personal QR at the door
Every guest’s QR, scanned in, so the guest list matches the room.
Screen from Lakshya 26
Reels to share
Launch reels on Home for guests to replay and pass on.
Screen from HCCB Partners Meet 2026
How it runs
How a Sociana launch runs
Before
- We set up your guest list by group and theme the app to the launch.
- Guests sign in and see the countdown and the run of show.
- Teasers go out as scheduled notifications.
On the day
- Guests are scanned in at the door.
- The reveal is timed with a notification and a new Home banner.
- Breakouts and dinners are on the agenda by hall.
After
- Reels and photos stay in the app to share.
- You get attendance by group and city.
- The next city’s launch can reuse the same app.
Related work
Your launch, with the team behind these.
HCCB Partners Meet 2026
A two-day partners meet built like a film premiere, with travel per guest, awards, games and partner-only content.
Read the story
Lakshya 26
A focused annual-conference companion: room numbers on Home, a day-wise agenda and a quiz switched on from the stage.
Read the story
enGen X 2026
Six weeks, ten experiences per city: AI avatars, bookings with live capacity, and one QR for entry, exit and merchandise.
Read the storyPricing
Recommended: Event & Hospitality
Launches usually sit on Event & Hospitality, with groups, entry QR and scheduled notifications on a custom layout. Several cities in a season qualify for a multi-event discount.
Event & Hospitality
Everything your guests need, and nothing your team has to chase.
From₹1,40,000
per event, plus GST
Up to 500 people10–14 days to go live
Participation & Rewards
Make people play, score and come back.
From₹2,25,000
per event, plus GST
Up to 1,000 people14–21 days to go live
FAQ
Questions about product launches and roadshows
Where have launch moments run on Sociana?
Inside larger occasions. Zydus Wellness unveiled its 2026 theme at Lakshya 26, and enGen opened its programme with a theme launch.
Can the reveal stay secret until the moment?
Yes. Content stays hidden until your team publishes it, and the notification goes out at the minute you set.
Can we run the same launch in five cities?
Yes. Each city can be its own occasion in one app, with its own guest list, agenda and attendance.
Can dealers and press see different things?
Yes. Groups decide who sees what: dealers, employees, press and guests can each get their own agenda and notices.
Related occasions
Planning a launch?
Tell us the date, the cities and roughly how many guests. We will show you the countdown and reveal on a phone.