Sociana Play · Stage moment + LED wall
Product Unveil
A stage moment, not a game: the room taps to pull the cover off and the product turns on a 3D plinth with its specs and price.
Free 2-hour trial, no sign-up: you host on this device, friends play on their phones, the big screen runs in any browser. Simulated AI in the trial; real AI at your event.
The moment it is built for: The room taps to pull the cover off, and the product turns on a 3D plinth with its specs, price and availability, then each phone can say it is interested.
At a glance
- Best for
- launches, exhibitions, conferences, festivals and campus fests
- Group size
- 20+ recommended, up to 5,000+ phones
- How the room plays
- Everyone plays on their own phone at the same time
- Time
- About 2–5 minutes per game
- Energy
- High energy
- You need
- Guests’ phones in the browser (QR, no app), a big screen in any browser and a host console on a phone or laptop
- When it fits
- A launch night, an expo stall, a keynote product moment or a college merch drop.
- Try it
- Free self-serve trial (2 hours, simulated AI)
How Product Unveil plays
On their phones
Scan a QR and tap together to fill the turntable’s light ring. Every phone then gets a first-look card and can say “interested” with name and phone, with explicit consent, straight to the exhibitor’s list.
On the host console
Chooses the reveal (a silk sheet whipped away, a laser cage burning off, a rise through the floor, a marigold curtain parting, or a blueprint filling in) and can unveil, replay or reset at any moment.
On the big screen
The product unveiled in 3D, turning on a turntable, with spec callouts swinging out from behind it and the price card landing.
How it ends: The price card lands and the interested guests are on the exhibitor’s list. There is no score.
The full description from the games team
A stage moment for launches and exhibition stalls. Guests scan a QR and tap together to fill the turntable’s light ring; at full charge the big screen unveils the product in 3D (a silk sheet whipped away, a laser cage burning off, a rise through the floor under three spotlights, a marigold curtain parting, or a blueprint filling in). Then the turntable turns, spec callouts swing out from behind the product and the price card lands. Every phone gets a first-look card and can say “interested” with name and phone, with explicit consent, straight to the exhibitor’s list. The host can unveil, replay or reset at any moment.
Ready-made versions by occasion
Each version comes with its own story, wording and look. Pick one to start a free trial with it already set up.
- Launch
Launch night — the silk comes off the Nova X1
Dealers, press and riders tap together; a sheet of cyan silk is whipped off the scooter, the turntable turns, the range and charge time swing out and the price lands. Interested riders book a test ride from their phones.
On the phones: “Tap together to pull the silk off and meet the new product.”
- Exhibition
Expo stall — the Lumen Orb rises through the floor
Visitors at stall B12 tap; three spotlights hunt across the turntable, meet in the middle, and the new lamp rises on its plinth. The expo price lands and every visitor who is interested leaves a number for the sales team.
On the phones: “Tap together to raise the new product from the floor.”
- Conference
Keynote launch — Horizon Lens breaks out of a cage of light
At the end of the keynote the delegates tap; the laser cage around the phone burns away from the floor up and a scan line paints the app into being. Early-access sign-ups come straight from the phones.
On the phones: “Tap together to unveil the new product on the big screen.”
- Festival
Mela stall — the marigold toran opens on the mithai box
Families at the Diwali mela tap together; the curtain of marigold strings parts, petals fall and Lajjo’s Kitchen’s Diwali box sits on a brass thaal between the diyas. People who want one leave a number and a box is kept aside.
On the phones: “Tap together to unveil this year’s festive box.”
- Campus fest
College fest — the merch drop draws itself on a blueprint
The auditorium taps like a stadium wave; every tap draws more of the hoodie in cyan lines, and at full charge the drawing fills in with the real thing. Students reserve their size from their phones.
On the phones: “Tap together to unveil this year’s fest merchandise.”
The story in the demo
The Nova X1 launch night. Simran unveils the scooter that charges in 20 minutes; Bauji checks the price; Raj wants the first test ride.
Raj, Simran, Bauji and the rest are an illustrated sample cast, not real people. At your event the same game carries your own names and photos.
How to run Product Unveil at your event
- Pick the version. Choose the launch version or another occasion’s, then add your names, photos, questions and colours.
- Put up the big screen. Open the big-screen link in any browser on the laptop connected to the LED wall, projector or TV.
- Guests join. Guests scan the QR code on the screen or on table cards and play in the phone browser. No app, no sign-up.
- Run it from the console. Chooses the reveal (a silk sheet whipped away, a laser cage burning off, a rise through the floor, a marigold curtain parting, or a blueprint filling in) and can unveil, replay or reset at any moment.
- The finish. The price card lands and the interested guests are on the exhibitor’s list. There is no score.
Trying it now? Join from two phones, press Open the charge on the host console and tap on both phones: the cover comes off and the product turns on the plinth.
Recommended in
Picked for your
Based on the games you looked at and tried on this site, remembered only in this browser.
Pair it with
Logo Reveal
A stage moment, not a game: the whole room taps to charge an energy meter and your logo lands in 3D on the big screen.
Phone Drone Show
Every guest’s phone launches a drone that writes your names in the sky. No hardware and no vendor.
Grand Opener
Stage moments for the start and end of an event, not games: a countdown, a ribbon, a lamp, a gong, a theme board or a thank-you wall.
Speaker Walk-on
A stage moment, not a game: the room claps each speaker on stage and the big screen plays a 3D title sequence and a lower third.
Creator Studio
Teams invent a product, rescue a bad ad or write a jingle; the AI polishes, paints and judges, and the room votes.
Ek Saath Finale
A five-minute closer for any show: teams join hands, the room finds one dhol beat and every phone lights up together.
All 68 Sociana Play games · Game ideas by occasion · The Sociana platform
Sociana beyond the games: launchs
The event app and platform around the games, and customer events we have delivered. Labels say what is delivered, live or still being built.
- Delivered · Goa · Jul 2026HCCB Partners Meet 2026A two-day partners meet built like a film premiere, with travel per guest, awards, games and partner-only content.
- Delivered · Lonavala · 3–5 Apr 2026Unstoppable NAMI 2026Three days at Aamby Valley with ID collection, a resort guide, the Nippon Quiz and live polls the leadership could trigger.
- Delivered · Dubai · Sep–Nov 2025Year End Convention 2024An incentive trip to Dubai that started in the app eight weeks early, with team challenges, steps and travel documents.
- Event appThe Sociana app for product launchesThe event app around the games: guest lists, schedules, check-in and updates in one place.
- Partly liveLicensed brand skinsYour IP on every game
Questions people ask
Is Product Unveil a game?
No. It is a stage moment with a shared build-up and a reveal.
How are leads captured?
A guest taps “interested” and gives their name and phone with explicit consent, and it goes straight to the exhibitor’s list.
How long does Product Unveil take?
About 2–5 minutes per game. A launch night, an expo stall, a keynote product moment or a college merch drop.
How many people can play Product Unveil?
20+ recommended, up to 5,000+ phones. Everyone plays on their own phone at the same time.
Do guests need to download an app?
No. Guests scan a QR code and play in the phone browser. The big screen is a web page on any laptop connected to the LED wall, projector or TV, and the host runs it from a console on a phone or laptop.
Can Product Unveil carry our names, photos and branding?
Yes. At a wedding it carries the couple’s names, photos, monogram and hashtag (never sponsors); at a company event your logo, colours, values and team names; at a booth your product and brand. We set it up with your content before the day.
Is the AI real in the free trial?
The trial runs on simulated AI so it is free and instant, and every trial screen says so. At your event the game runs on real AI with your own content. Trials last 2 hours, up to 12 an hour from one network.
How is Product Unveil priced for an event?
Per occasion, by the games chosen, the number of screens and the days on site. Send the date, city and rough guest count with the form on this page, and we reply with an itemised quote within one working day.
Shortlist sent
A person on our team will reply within one working day with setup notes and an itemised quote.
Meanwhile, start a free trial of any game and play it with friends.